Guinness Nigeria Drives National Development Through Its Agriculture Scheme


In line with Government’s effort to diversify the Nigerian financial system by the promotion of agriculture, Guinness Nigeria Plc., Nigeria’s first and solely whole beverage alcohol (TBA) firm and a member of Diageo Plc., launched its agriculture scheme tagged “Grow with Nigeria” at the prestigious Transcorp Hilton Hotel, Abuja on the 22nd of January 2019.

Personalities in attendance at the event were, Hon. Audu Ogbeh; Minister of Agriculture and Rural Development; Olukayode Oluwole, the Head of Agric Credit Support Division improvement Finance Department CBN; and Andrew Mashanda, Executive Director, Corporate and Investment Banking Stanbic IBTC. Other dignitaries include Ambassador Sunday Dogonyaro, Non-executive Director Guinness Nigeria, Farmers and Agribusiness practitioners, Vendors amongst others.

Baker Magunda, MD Guinness Nigeria, while speaking at the event stated, “ we are here today to further demonstrate our commitment to Government’s policy on diversification of the nation’s economy and local content, the growth and advancement of the agricultural value chain and that of small holder farmers who constitute an integral part of our business. Over the last two decades, our business has consistently sourced our entire core ingredients like sorghum and malt extract locally through the various local raw material chains. Presently, our local content sourcing is 75% and we have plans to increase this to a more reasonable percentage within the next few years.”

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“Through these partnerships, we have been able us to develop an ecosystem of private sector players creating value that impact smallholder farmers directly. In 2018, we partnered with 5, 121 smallholder farmers across eight states of Nigeria. These farmers were provided access to finance, certified seeds, unadulterated inputs, mechanization, training on good agronomic practice and basic book keeping, supplier credit process, extension support and access to market. With this intervention, Guinness Nigeria was able to leverage on the collaboration as provided by the respective partners in the ecosystem to improve the livelihoods of these farmers by moving them from subsistence level to full economic inclusion.” He added.

Guinness Nigeria Drives National Development Agriculture Scheme
L-R: Jacquelyne Yawa; Head of Agribusiness Guinness Nigeria, Hon. Audu Ogbeh; Minister of Agriculture and Rural Development , Yoila Hanabi; Best Performing Farmer 2018 Farming Season, Baker Magunda; MD/CEO Guinness Nigeria and Viola Graham-Douglas; Corporate Relations Director Guinness Nigeria at the launch of Guinness Nigeria Agriculture Scheme themed “Grow With Nigeria” at Transcorp Hilton Hotel, Abuja

The Minister of Agriculture and Rural improvement, Hon. AuduOgbeh recommended Guinness Nigeria on this laudable initiative. According to him, “When Guinness began buying sorghum from local farmers many of us realized that this was a revolution that started ahead of its time. The logic of buying raw materials from local Farmers has seen wealth being moved into the rural areas instead of out of the shores of Nigeria, because every time you import anything, you are importing poverty and exporting wealth and dangers not visible. I am very proud of Guinness Nigeria and I urge other manufacturers to do same.”

Stanbic IBTC, the monetary associate of the initiative reassured farmers of its dedication to offering monetary options that may assist them and their companies develop by its agriculture desk. Stanbic IBTC has injected over 50 billion naira into Nigeria’s agricultural sector and this is among the largest investments recorded within the sector to this point.

Farmers who carried out properly for the 2018 farming season had been additionally acknowledged and rewarded for his or her effort on the occasion. YoilaHanabi, the winner was offered with a Threshing machine price N750, 000. HajaraBarau and Atiku Abdulahi; the primary and second runners up had been offered with luggage of fertilizer.

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With investments in Agriculture, native manufacturing and backward integration, the Guinness Nigeria Local Raw Materials (LRM) initiative, has benefited over 6,000 subsistence farmers, rural merchants and varied stakeholders within the manufacturing worth chain. The LRM initiative regardless of its present concentrate on rural subsistence farmers helps to create worth in native markets, strengthening state and nationwide economies, bettering agricultural methods, enhancing meals safety, and boosting provides of sustainable uncooked supplies that meet international requirements.

Guinness Nigeria is in partnership with CBN, Stanbic IBTC, OCP Africa, AFEX Commodity and OXFAM in guaranteeing the success of the initiative.

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